Moscow: Continuing its efforts to boost tourist arrivals, the Ministry of Tourism is currently taking part in activities of Moscow International Travel and Tourism Exhibition (MITT).
This is part of the effort to attract more tourists from Russia, which is considered one of the largest evolving tourism markets of Europe, which the ministry is expected to target in the next phase of its promotional campaigns.
The concerned authorities are working in coordination with the Sultanate’s embassy in Moscow, Royal Oman Police, Oman Airports, Oman Air and a number of other organisations of the tourism sector of the country in a coordinated effort to this end.
Direct flights of the national carrier Oman Air between Muscat and Moscow, easy visa availability and a number of promotional joint workshops for Omani and Russian tourism companies are some of the steps taken.
The Ministry of Tourism also opened a foreign tourism representation office in Moscow at the end of the last year. It was part of the agenda of the promotional delegation of the ministry to participate in the opening ceremony of the Moscow International Travel and Tourism (MITT) exhibition and the official press conference yesterday.
Salim bin Oday Al Ma’amari, Director General of Promotions of the Ministry of Tourism, headed the delegation of the ministry in the official inauguration of the 26th MITT exhibition. He delivered a speech in the opening ceremony which was attended by 400 decision makers, experts, representatives of major companies of travel and tourism sector.
In his speech, Al Ma’amari focussed on the areas of tourism attraction in Oman, its elements, products, diverse natural and environmental features of which the country is well known.