Saturday 20 / April / 2024
City Centre Muscat, and City Centre Qurum, Majid Al Futtaim’s leading lifestyle destinations in the Sultanate, are hosting the annual ‘Feel the Beat’ health awareness campaign in partnership with Sultan Qaboos University Hospital and Sobeh Medical Center.
Now in its third year, the initiative aims to raise awareness about cardiovascular health, with a special focus on women in the Sultanate. City Centre Muscat and City Centre Qurum will have allocated areas to host medical professionals who will administer complimentary heart health tests and conduct check-ups for women. At each designated location, visitors will be able to check their blood pressure, blood sugar and Body Mass Index (BMI) to determine if they are at risk of heart diseases and if they would require a follow-up consultation for further analysis.
The destinations invite residents and tourists to take their complimentary heart health tests in October. Medical experts will be at City Centre Muscat on October 5 - 6 and City Centre Qurum on October 13 - 14 to administer these tests.
Cardiovascular diseases and stroke are the cause of one in three deaths among women each year. That’s one death every 80 seconds. Common reported risk factors for cardiovascular disease include obesity, physical inactivity, diabetes, metabolic syndrome and hypertension.
In Oman, non-communicable diseases (NCDs) account for approximately 68 per cent of total deaths.
CardioVascular Disease (CVD) accounts for 33 per cent of these deaths. This could be attributed to the changing lifestyles of Omanis and hence greater susceptibility to cardiovascular risk factors. ‘Feel the Beat’ is one of Majid Al Futtaim’s social impact programme to enhance people’s lives, and is in line with its vision to deliver great moments for everyone, every day. Last year, 10,600 women participated – a 33 per cent increase in participation since 2015. In Oman, the campaign successfully closed with more than 1,000 women tested.
Women can follow the campaign, learn about cardiovascular disease and pledge to do more for their hearts by visiting the malls’ websites and on social media by using the #signwithyourheart and #FeeltheBeat hashtags.
