SV Pittie Sohar Textiles delivers beyond commitments
November 10, 2019 | 5:11 PM
by Times News Service
Photo: Supplied

Muscat: SV Pittie Sohar Textiles announced the commencement of production on Unit 2 at its world-class cotton yarn production facility in Sohar.

The company already commenced production of Unit 1 in December 2018 and since then has been committed to building capacity, providing training and employment for Omani nationals. The commencement of production on Unit 2 marks a milestone moment for the company and the country, as it opens a new chapter in the industrial success of Oman and validates the Sultanate’s efforts of economic diversification.

Vinod Pittie, chairman, Vallabh Pittie Group, commented: “The commencement of production at SV Pittie Sohar Textiles marks the beginning of a new industrial journey for Oman, opening up a robust growth sector, and in placing Oman firmly and strategically in the global textile industry. SV Pittie Sohar Textiles is a result of the vision and leadership of His Majesty Sultan Qaboos bin Said and His government for creating a favourable and excellent business environment for investments and promotion of non-oil exports. In line with the ambition for diversification, SV Pittie Sohar Textiles, has been established as a 100% Export Oriented Omani Textile Company.”

As a first of its kind in the entire GCC region, the company has the unique advantage of being strategically located on the global trade route. The company is envisaged to bring in non-oil export revenue to the tune of approx USD 240 Million every year, exporting cotton yarn to countries such as China, Pakistan, Bangladesh, Vietnam and other countries.

“Apart from the economic opportunities, the company has pledged jobs to 1,000 Omani women, who are under training at the Training Centre being set up with the fullest cooperation of the National Training Fund and Ministry of Manpower. The Centre incorporates experiential learning through advanced textile machinery installed. A big step towards women empowerment,” Vinod Pittie added.

From a micro-economic perspective, the company is laying strong foundations to nurture the culture of entrepreneurship in the country and support the government’s efforts to boost employment and job creation through SMEs. “We invite aspiring entrepreneurs to discuss and engage with us on various SME opportunities. With the opening of this new industry sector, we have enabled creating several upstream opportunities for agriculturists, and downstream opportunities for knitting, weaving and garment entrepreneurs.”

“SV Pittie Group prides itself in its entrepreneurial spirit, and people-oriented approach, and has continuously been inspired by individual excellence. We are a performance and employee driven company with a focus on the most economical and efficient utilisation of available resources. We share the vision and ambition of the Government of Oman to building a capable and inspired national workforce. As a family-oriented company, we take immense pride in individual ability, and collective success with a firm belief that the purpose of business is not just for profit, but for building lasting prosperity for the communities that we are part of,” Vinod added.

The official inauguration of the SV Pittie Sohar Textiles Unit 2 at Sohar Free Zone has been planned for November 20 at Sohar Free Zone. Sheikh Abdullah bin Nasser Al Bakri, Minister of Manpower has kindly consented to be the guest of honour.

The occasion is proposed to be commemorated by the company’s vision and beliefs which is to focus on the most economic utilisation of available resources - making event arrangements simpler while making employment promotion resolve stronger as it would have a far-reaching and enduring impact on the economy.

SV Pittie Sohar Textiles is part of Shri Vallabh Pittie Group, a more than 100 years old group and one of the largest manufacturers of compact cotton yarn in the world.

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