Muscat: Muscat Media Group officially launched the 2025 edition of TOMI — the Oman Marketing Impact Awards — with a vibrant gathering of more than 80 leading professionals from the Sultanate’s marketing, advertising, media and communications sectors.
Held in Muscat, the launch event showcased the bold vision and high-energy format of the biggest celebration of marketing excellence in the Sultanate.
Scheduled for 10 December 2025, TOMI 2025 promises a full-fledged festival of creativity, strategy, innovation and recognition.
It brings together the entire marketing ecosystem — including agencies, clientside marketers, digital innovators, startups,
media platforms, content creators, and production houses — in a powerful display of talent and impact.
This year’s event will offer a unique blend of experiential segments, from fun games and networking to keynote sessions and entertainment packed awards presentations.
Speaking at the launch, Fadi Kattar, Chief Operating Officer of Muscat Media Group, shared key highlights of the upcoming event, which includes more than 35 award categories, international speakers, and a significantly expanded reach.
“TOMI is more than just an award show. It’s a tribute to the minds and teams who turn ideas into impact and passion into purpose. It celebrates those who define, disrupt and elevate the marketing industry in Oman and beyond,” said Fadi.
He further added, “Among the most prestigious recognitions at TOMI are the TOMI Gold Awards, which will honour three outstanding individuals for their legacy, leadership and contributions to the marketing landscape. These include the Marketing Person of the Year, the Agency Person of the Year, and the Lifetime Achievement Award.
These accolades are reserved for those who have made a lasting difference in the industry and inspired future generations through innovation, vision and consistency.”
The 2025 edition will also see recognition of regional and global excellence, reflecting TOMI’s commitment to celebrating creativity without borders. Submissions are now open, and nominations can be made through the official website.
For more information or to submit nominations, visit www.tomiawards.com.
Follow @TOMIAwards on Instagram for updates, announcements and behindthescenes buzz.
