Oman Oil celebrates decade of supplying high-quality lubricants with updated brand identity

Muscat: Oman Oil Marketing Company (OOMCO) recently celebrated a decade of supplying a wide variety of high-quality lubricants that boost vehicle performance and protect engines and that recently transitioned to new packaging and brand identity.

With their updated, fresh, and contemporary aesthetic and Modern design, OOMCO’s lubricants continue to meet the requirements of customers across various segments in Oman and beyond.

Since 2013, Oman Oil lubricants have become the brand of choice for many customers in Oman and global markets. OOMCO has become one of the key drivers of the lubricant market growth in Oman and is positioned for further growth in domestic and international markets through diverse marketing activities and robust digital campaigns.

To keep up with the growing and ever-changing market demand, OOMCO shifted towards more innovative, meaningful, and eco-friendly packaging of its lubricants, with a design and colour that further enhanced the brand visibility. Oman’s leading fuel marketing company sells its high-quality and petroleum-based lubricants in the Middle East and Northern African region, as well as in parts of Asia. As part of its regional expansion strategy, not just Oman but also Saudi Arabia and Tanzania are among key growth markets for OOMCO, with more service stations becoming available to customers in these countries.