MUSCAT: On December 11, Europcar Muscat sponsored a beach cleaning activity as as part of its Corporate Social Responsibility (CSR) programme. The event, organised by the Oman American Business Council, aims to promote environmental awareness and cleanliness in the local community.
This wonderful activity brought together individuals, volunteers, and community organizations committed to maintaining the pristine coastal areas of the region. Mothers particularly warmed up to the beach cleanup and nature walk as a learning tool for children and to get the conversation going about the importance of keeping the earth clean. Young ones observed through action how small changes can make big differences.
The initiative is a testament to Europcar's dedication to environmental sustainability and its commitment to giving back to the communities it operates in. Through this sponsorship, Europcar aims to promote the importance of responsible tourism among residents and visitors alike.
"Europcar is proud to support the Oman American Business Council as they organize the beach cleaning activity in Muscat," said Nitin Sapre, CEO at Europcar, Oman & Bahrain. "We believe in the power of collective action and are committed to playing an active role in protecting the environment. By sponsoring this event, we hope to underline the significance of preserving the beauty of Muscat's beaches and inspire others to join us in taking care of our natural resources."
Europcar's participation in the beach cleaning activity aligns with the company's broader commitment to sustainability. The company continuously seeks to minimise its environmental footprint, adopting innovative green practices throughout its operations.