The Zubair Corporation highlights the importance of performance management in the organizational success

Roundup Sunday 15/January/2023 11:26 AM
By: Times News Service
The Zubair Corporation highlights the importance of performance management in the organizational success

Sharifa Khalid Al Balushi, Group Head- Human Capital Center of Excellence of The Zubair Corporation, recently inaugurated a workshop highlighting the relation between employee’s performance and organizational success.

The workshop, titled, "2nd SMART Performance Management “Constructive Feedback", was organized by the Zubair Corporation’s Human Capital Center of Excellence Division at Bait Al Zubair, and saw several executives and line managers from different departments of The Zubair Corporation and its subsidiaries participating in the workshop.

With an aim to build a productive work environment based on a culture of high performance, the workshop aims to improve the communication between the employee and line Manager and obtain the feedback of the performance management and emphasis the importance of linking employee performance with the objectives of the group companies.

Commenting on the workshop, Sharifa Al Balushi said, “The Zubair Corporation seeks to launch several initiatives in the field of human capital management in order to enhance the culture of institutional performance. This can be achieved by unifying the efforts made towards achieving the future goals of the Group that are set by the corporation's board of directors. The workshop aims to evaluate employees more effectively, give constructive feedback, handle difficult performance conversations, and use an effective coaching style to handle performance conversations.

  In Addition, to change these perceptions related to performance Management process from being routine annual procedures to becoming an essential tool in the success and prosperity of any organization as well as being an effective tool for achieving continuous improvement for both the organization and the employee.”

“We need to organize such workshops, now, more than ever, so that companies can achieve the desired goals of their strategic plans through optimal investment in human capital and by upgrading their performance in various disciplines and at all functional levels. There is a direct relationship between the prosperity of any organization and employee performance. Also, building a robust ‘performance management’ system contributes to the development of Omani talents in line with their future aspirations at all levels, as well as drawing a clear plan for career advancement that helps these talents develop their careers in a structured and continuous manner,” She added.

Nabhan Al Kharusi, Human Resources Consultant and CEO of Extra Miles Company hailed The Zubair Corporation management’s approach in transforming human capital practices as the main driver of advancing the success of companies across the Group.

The Human Resources Department at The Zubair Corporation is continuously working on designing and launching various initiatives and programmes aimed at developing human capital in the group companies. Workshops were conducted in coordination with Extra Miles Company, specialized in human capital management services.

For more than five decades, The Zubair Corporation has worked to attract new experiences and innovations from all over the world to the Sultanate and other markets in which it operates. It is one of the largest institutions that continuously contributes to the establishment of infrastructure at the national level, in addition to playing a pivotal role in other sectors like culture, tourism and industry.

The Zubair Corporation includes a diverse group of distinguished companies, strategic business units and joint ventures that spread across the Sultanate and in the markets of the Middle East, India, Far East, Europe and the United States of America.