Muscat: The new Mercedes-AMG SL, the new edition of an icon, returns to its roots with a classic soft top and sporty character. At the same time, the luxurious roadster as a 2+2 seater is particularly suitable for everyday use and puts its power down on the road with all-wheel drive for the first time. High-tech components such as the AMG ACTIVE RIDE CONTROL suspension with active anti-roll stabilisation, rear-axle steering, the optionally available AMG ceramic high-performance composite brake system and the standard-fit DIGITAL LIGHT with projection function sharpen the sporty profile. In combination with the AMG 4.0-litre V8 biturbo engine, this results in a driving experience of the highest order. As a consistent Performance Luxury model, Mercedes-AMG in Affalterbach has developed the SL completely independently. One variant with AMG V8 engine will kick off the market launch, with additional engine variants being released later in the lifecycle.
Almost 70 years ago, a sports car launched in Stuttgart immediately became a legend. The vision of expanding the potential of the Mercedes-Benz brand through motor racing successes produced the first SL as a result - a road-going racing sports car. Shortly after its début in 1952, the 300 SL (internal designation W 194) reaped success after success on the race tracks of the world. In its first year, it achieved, among other things, a spectacular one-two victory in the legendary 24 Hours of Le Mans and even took the first four places in the Nürburgring Grand Jubilee Prize for sports cars. Its successes quickly make the SL a legend.
The successful racing car was followed in 1954 by the 300 SL production sports car (W 198), which is called the "Gullwing" because of its unusual doors. In 1999, a jury of motoring journalists voted it the "Sports Car of the Century". Other highlights of the model history include the "Pagoda" (W 113, 1963-1971), the evergreen R 107 (1971-1989), which was built for 18 years, and its successor, the R 129, which is considered an automotive sculpture because of its striking wedge shape. The abbreviation "SL" to this day thus stands for one of the few genuine automotive icons in the world.
In the decades-long development history from full-blooded racing car to open-top luxury sports car, the new Mercedes-AMG SL now sets another milestone. It combines the sportiness of the original SL with the unique luxury and technological excellence that characterise modern Mercedes models.
Shaun Michael, CEO of Mercedes-Benz Oman, said, “With major new advancements in technology and design, cars are more refined than ever before. Mercedes-Benz is always miles ahead of the curve and the Mercedes-AMG SL is a great example, surpassing itself in terms of innovation and craftmanship. When it comes to luxury sports cars, this one ticks all the boxes and we’re thrilled to be able to offer it to our clients in Oman, providing them with a guaranteed head-turner and a truly thrilling ride.”
"The SL is an icon: For almost 70 years, the distinctive sports car has delighted Mercedes customers of every generation around the world. With the rebirth of the roadster from Mercedes-AMG, the new SL more than ever remains the symbol of this timeless fascination", says Britta Seeger, Member of the Board of Management of Daimler AG responsible for Mercedes-Benz Cars Marketing and Sales.
"The new SL combines the sporty genes of the original SL with the driving performance typical of AMG. At the same time, it offers luxury and comfort at the absolute top level. This combination is unique in the sports car segment and is also reflected in the interior - where the highest levels of comfort and quality meet the right helping of sportiness. The high-quality combination of analogue world and state-of-the-art digital equipment makes it clear that the new SL is the rebirth of an icon for the modern era", says Philipp Schiemer, Chairman of the Board of Management of Mercedes-AMG GmbH.
"With the new SL, we have created a repositioning of the iconic SL design. The expressively modelled exterior conveys a light and purist impression and brings sensual beauty and extravagant design into perfect harmony", says Gorden Wagener, Chief Design Officer Daimler Group.
"We at Mercedes-AMG consider it a great honour to have had the privilege to develop the new edition of this sports car icon. When we were tasked with the overall development of the new SL, we were able to start from scratch without building on an existing structure. We are proud of the result, which once again demonstrates the high level of engineering expertise in Affalterbach. The new 2+2 concept combines agile driving dynamics with a high level of comfort and unrestricted suitability for everyday use", says Jochen Hermann, Chief. Technical Officer of Mercedes-AMG GmbH.
With its exciting design, state-of-the-art technology and outstanding driving characteristics, the new Mercedes-AMG SL sets standards in the luxury sports car segment. The exterior design fascinates with a perfect triad: It combines the modern Mercedes-Benz design philosophy of sensual purity with the sportiness typical of AMG and characteristic details. The two power bulges on the bonnet are just one of numerous reminiscences of the first SL generation. The interplay of light and shadow makes the overall appearance visually light and low. So it is clear at first glance that the new SL has returned to its sporty roots.
Exterior design: balanced design with sporty genes
Characteristic features of the body design are the long wheelbase, the short overhangs, the long bonnet, the passenger compartment set back with a strongly raked windscreen and the powerful rear end. This results in the typical SL proportions. Together with the voluminously sculpted wheel arches and the large alloy wheels flush with the outer skin, they give the roadster its powerful, dynamic appearance. When closed, the seamlessly integrated soft top underscores the purist, sporty impression.
The AMG-specific radiator grille emphasises the effect of width of the front and, with its 14 vertical slats, cites the ancestor of all SL models, the legendary 300 SL racing sports car of 1952. Other distinctive design elements include the slim, sharply outlined DIGITAL LIGHT LED headlamps and the equally extremely slim LED rear lamps.
Interior design: Performance Luxury with "hyperanalogue" cockpit
The interior of the new Mercedes-AMG SL transforms the tradition of the first 300 SL Roadster into the modern era. The new edition perfectly combines sporting virtues and luxury. Fine materials and meticulous workmanship underline the standard of the highest level of comfort. The cockpit design, right down to the adjustable central display in the centre console, is focused on the driver. At the same time, the completely new interior space concept with 2+2 seats offers more room and functionality than before. The rear seats increase the daily practicality and offer space for people up to 1.50 metres tall.
The minimalist interior of the 300 SL Roadster, equipped with high-quality materials, inspired the designers in the interior design of the new model: The result is an exciting combination of analogue geometry and digital world - called "hyperanalogue". This is exemplified by the fully digital instrument cluster, which is integrated into a three-dimensional visor. The standard MBUX infotainment system offers a choice of several specific display styles and different modes.
One of many highlights in the interior of the new SL is the sculptural seat design of the standard, electrically adjustable AMG sports seats. The head restraints are integrated into the backrest and emphasise the sporty character. The AIRSCARF is on board as standard: Warm air flows into the passenger compartment from air outlets in the head restraints and wraps around the head and neck area of the driver and front passenger like a scarf. Perfect ergonomics and various progressive seam and quilting patterns complete the symbiosis of high-tech, performance and luxury. AMG Performance seats are available as an option.
The latest generation MBUX (Mercedes-Benz User Experience) is intuitive to operate and capable of learning. It offers numerous functional contents and the operating structure of the second-generation MBUX system, which debuted in the new Mercedes-Benz S-Class. In the SL, AMG-specific content is added extensively in five display styles. Exclusive menu items such as "AMG Performance" or "AMG TRACK PACE" also emphasise the sporty character.
Body shell: new roadster architecture with composite aluminium structure
The 2021 SL is based on a completely new 2+2-seater vehicle architecture developed by Mercedes-AMG. The chassis is designed as a lightweight composite aluminium structure and consists of an aluminium space frame with a self-supporting structure. The design guarantees maximum rigidity and is thus the perfect basis for precise driving dynamics, high comfort, optimal packaging and sporty body proportions. The new body shell was created - as with the first SL in 1952 - literally on a blank sheet of paper: Not a single component comes from the predecessor SL or any other model such as the AMG GT Roadster.
The aim of the body shell architecture is to realise the driving performance typical of AMG with a focus on lateral and longitudinal dynamics, while at the same time meeting the high standards on comfort and safety. In the new SL, the intelligent material mix enables the highest possible rigidity at a low weight. Optimised material cross-sections and sophisticated component shapes create space for the comprehensive comfort and safety features as well as the soft top. The materials used include aluminium, magnesium, fibre composites and steel, from which the windscreen frame, for example, is made. This serves as roll-over protection in conjunction with the roll bar system behind the rear seats, which can be extended at lightning speed when needed.
Compared to the previous model series, the torsional rigidity of the body shell structure increased by 18 percent. The transverse rigidity is 50 percent higher than the already outstanding value of the AMG GT Roadster. The longitudinal rigidity is 40 percent higher. The weight of the plain body shell is around 270 kilograms. Together with the low centre of gravity, the targeted lightweight construction ensures outstanding driving dynamics.
Active aerodynamics: for perfect balance and high efficiency
A key development focus of the new SL was high aerodynamic efficiency, specifically: a perfect balance between low drag and reduced lift. Here, the luxurious roadster benefits from Mercedes-AMG's wide-ranging motorsport expertise and from extensive active aerodynamic elements at the front and rear. All streamlining elements are seamlessly integrated into the exterior design. Further detailed measures reduce the drag coefficient to Cd 0.31 - an excellent figure for open-top sports cars.