Muscat: Al Morooj Dairy project, a venture of Oman Investment Authority (OIA) and Oman Holding Company is undertaken under the supervision of the Ministry of Agriculture, Fisheries and Water Resources.
The project seeks to develop the livestock sector, enhance family income and contribute to food security in the Sultanate of Oman within the context of Oman Vision 2040 programmes.
Since the end of December 2021, Al Morooj Dairy Company began to receive cow milk at three centres that the firm set up and started to operate. The centres are known as Zeik Centre at Daisam Bar-al Madhi, Niyabat Ghadou Centre and Niyabat Hajeif Centre, all in the Wilayat of Salalah, Governorate of Dhofar.
On a daily average, the company collects 6,000 litres of cow milk. Next month, the company will launch a camel milk collection and distribution network averaging 12,000 litres a day under the 'Watani' trademark.
The company will operate each centre separately. This includes signing contracts with herders, determining milk quality, setting time and place for milk collection, specifying payment methods, conducting on-the-job training for field workers and looking into the cons and pros of operations with the prime aim of ensuring top efficiency.