Factories in Oman that obtain new national product identity will receive many privileges

Muscat: The Ministry of Commerce, Industry and Investment Promotion, emphasised that, the Omani factories that obtain the new national product identity will receive various privileges.

The new national product identity aims at creating a unified national framework to define the national product, unifying its marketing identity, raising consumer awareness of Omani products, and to create a list of Omani products with high added value.

The Ministry of Commerce, Industry and Investment Promotion stressed that; the new identity will contribute to raise local and foreign consumer awareness of Omani products, and enhancing the local added value of national products.   

Engineer Mahmoud Al Suti, an industrial planning engineer at the Ministry of Commerce, Industry and Investment Promotion, clarified that the requirements for obtaining the national product identity are: adherence to the requirements stipulated in the Ministerial decision  No. 62/2023 that related to issuing regulations regulating the licencing of the national product identity, and filling out the  application form for obtaining the logo of the national product electronically or on paper, that based on the numbers of the last fiscal year.

In case the logo is requested for more than one product, the primary raw materials page in the form to be filled out for each product separately, and to attach a list of the required products with HS Codes, along with the company’s profile as well as attaching the industrial or craft licence.   

Engineer Mahmoud Al-Suti said: “The benefit of the company obtaining the new identity logo is that, it will enable company’s factory to  promote its products as being made in the Sultanate of Oman and achieving local content. It also contribute to promote  Omani products in various countries, in addition to obtaining privileges related to priority for purchasing and using national products in procurement and projects.”
He stressed that the factory must be existing and have completed at least 6 months of starting production, where  the percentage of local content must be 20 percent or more.
 Engineer Mahmoud Al Suti also clarified that, the steps to obtain the national product identity logo, are including that, the applicant to fill out the contact information through the email: [email protected], or by scanning the QR Code, filling in the information related to the company and others related to the product, then to complete the data and to ensure that ,the percentage of local content is calculated and to get the respond with approval or rejection.  
In case that the conditions are met, a national product certificate will be issued to the applicant, where the design of the national product logo will be attached along with the instruction manual that related to how to use the logo on products.
It is worth noting that the logo of the new national product symbolises a number of connotations and meanings. The symbol represents the Omani Khanjar, which indicates  the values in its originality, meanings and connection with the Sultanate of Oman, the state and the people.

 It also represents what the Sultanate of Oman manufactures, produces and shares with the world, while the positive “mark of correct” represents, and indicates a message of communication with the public to confirm the validity of their preferred choice, which is to go for the Omani product.