Thursday 18 / April / 2024
Muscat: A new four star hotel, which opened on Monday at Al Mouj, Muscat, marks the beginning of an ambitious project to open three, four and five star hotels across Oman, according to developers.
Golden Group Holding announced on Monday the opening of the Mysk Hotel in Al Mouj Muscat, under the auspices of His Highness Shihab bin Tariq Al Said, Advisor to His Majesty the Sultan and Chairman of the Research Council.
Mysk by Shaza Kempinski is the first four-star hotel under the Mysk brand in the Gulf region, according to management.
Located in a busy area of Al Mouj Muscat Marina and close to the Muscat International Airport, Mysk Hotel is a four-star hotel with 195 rooms and suites equipped with the latest technology. Mysk Hotel is a contemporary brand inspired by Arabic culture and ancient Omani history.
The hotel has four restaurants, a business centre, multi-use halls equipped with modern amenities, a swimming pool with a magnificent view overlooking the marina, and a centre for recreation and fitness. It is managed by Shaza Kempinski, a renowned name in the hospitality industry.
The Mysk Hotel by Shaza is part of an ambitious strategic plan of the Golden Group Holding to expand and create partnerships with international hotel operators. This comes in line with the steady growth witnessed by the Sultanate over the past years and the building of many infrastructure projects and services. The signing of the hotel management agreement and previous strategic alliances of the group in the hospitality sector will result in approximately 1,700 hotel rooms in the next five years in major cities of the Sultanate by establishing five-, four- and three-star hotels.
Golden Group Holding, one of the leading groups in the field of hotel investments in Sultanate, has recently opened, launched and signed several mega quality projects in the field of hospitality, which includes the Shaza Hotel & Resort at Salalah, a five-star hotel and resort currently under construction and expected to open in the second quarter of the next year.
Intercity Hotel, a three-star hotel in Salalah, opened in the Kareef of 2016; while Moevenpick Muscat, a four-star hotel in Al Mawaleh area; Rayhaan by Rotana, a four-star hotel in Wave Muscat; and Hotel Centro Sohar, a four-star hotel, are in advanced stages of design.
“The opening of Mysk Hotel by Shaza will surely add to the Muscat branded hotel’s inventory and to the tourism sector in the Sultanate in general,” said Sheikh Salim bin Ahmed Al Ghazali, Chairman of Golden Group Holding.
“The opening of the hotel comes in line with the rapid growth in tourism in the Sultanate and coincides with the commercial launch of the Muscat International Airport, which will create a qualitative leap in the number of flights coming to the Sultanate. This requires doubling of residences and hotel services,” he observed. The opening ceremony was attended by several senior officials, heads of diplomatic missions in the Sultanate and Omani businessmen.
“We believe that the tourism sector in Oman is moving in the right direction, in light of the serious steps taken by the Ministry of Tourism and its tourism strategy 2040. The tourism sector was viewed by the policymakers as one of the promising economic sectors that would be seriously considered in the Sultanate’s economic diversification plan,” added Sheikh Al Ghazali. Some 30 per cent of the hotel staff at Mysk is Omani nationals.
“We hope and will ensure that this number will grow with us. It is our endeavour to add to the talent in Oman and encourage the young generation to realise their potential in the hospitality industry. We do this through an integrated programme of mentoring and training called Shaza Kifah. We will remain committed to the tourism vision of Oman, as an increasingly important sector, and take pride in our role of adding more hotels that support the continued diversification of the economy.”
